The first-ever Wahlburgers Wild has officially opened for business, inside Memphis’ 32-story Bass Pro Shops Pyramid. This “wild” location is first Wahlburgers in the state of Tennessee, and the first of its kind with the franchise.
The popular casual dining concept founded by brothers Mark, Donnie, and Paul Wahlberg (and subject of an A&E Network reality show for ten seasons), will feature unique menu items that complement the wilderness lodge theme found inside Bass Pro Shops destination retail stores.
Emphasizing high-quality, delicious food, Executive Chef Paul Wahlberg’s recipes stem from family favorite dishes that were a staple in his childhood. Guests can expect a backcountry retreat when dining at Wahlburgers Wild, with everything from their gator bites and venison chili to the bison burger and venison bratwurst. Guests can also enjoy frothy house-made shakes for dessert. Served in a rustic setting that celebrates the untamed beauty of nature, Wahlburgers Wild is a destination for fishing, boating, hunting, and camping enthusiasts or anyone looking to embark on a vibrant culinary adventure.
“We’re so excited to bring Wahlburgers Wild to Memphis and look forward to working with everyone at Bass Pro Shops to deliver an incredible experience to our guests.” said Chef Wahlberg. “It’s going to be great opportunity for us to show what we can do and give people a chance to try something different.”
Envisioned by noted conservationist and Bass Pro Shops founder Johnny Morris, who has been referred to as the “Walt Disney of the outdoors,” Bass Pro Shops at the Pyramid is located inside a massive, transformed sports arena on the banks of the Mississippi River in Memphis. In addition to a vast assortment of outdoor gear, the Pyramid includes an “underwater” bowling alley, a wilderness hotel called Big Cypress Lodge, nearly 600,000 gallons of water features, a cypress swamp with 100-foot-tall trees, the interactive Ducks Unlimited Waterfowling Heritage Center, and a breathtaking glass-floored cantilevering observation deck at the top of the 32-story steel structure that offers one-of-a-kind views of downtown Memphis and the Mississippi River.
The 130-seat restaurant occupies 2,900 square feet inside the Pyramid. The menu, available for both lunch and dinner, is also available as a room service amenity for guests staying at Big Cypress Lodge, an outdoor-themed lodge also located in The Pyramid. In addition to room service, Wahlburgers Wild is available for hotel catering events, and boasts a private elevator directly to the lodge for guests. The restaurant joins Big Cypress Lodge’s three current over-the top dining options: The Lookout, Fishbowl and Mississippi Terrace.
“Wahlburgers Wild will continue to help set Bass Pro Shops at the Pyramid apart as a world-class destination for everyone who loves the outdoors,” said Johnny Morris. “We couldn’t be more excited to share this incredible concept with our customers and guests.”
Guests who join the WahlClub rewards program by signing up for the Wahlburgers App will also be privy to exclusive content, promotions, and can redeem points for free food, merchandise, and other fun surprises.
Morris added, “Wahlburgers makes the world’s best hamburgers! We are very proud to have the opportunity to serve them to our customers in such a remarkable setting on the Mississippi River.”
The partnership between Wahlburgers and Bass Pro Shops expands on a cherished friendship between noted conservationist and Bass Pro Shops founder Johnny Morris and superstar Mark Wahlberg. Together, the two have repeatedly teamed up to make a positive difference for causes ranging from advancing conservation, honoring military veterans and supporting disaster relief efforts.
- In 2017, Wahlberg amazed onlookers and generated worldwide attention for conservation when he donned a wetsuit and took a dive inside a two-story saltwater aquarium at the grand opening of Johnny Morris’ Wonders of Wildlife National Museum and Aquarium in Springfield, Missouri.
- Wahlberg participated in a celebrity shootout golf event hosted by Morris at Bass Pro Shops’ Big Cedar Lodge in 2018 and 2019, raising funds to honor military veterans and their families.
- Mark also helped Johnny launch Anglers for the Bahamas, a campaign that raised millions of dollars for relief efforts in the wake of Hurricane Dorian’s devastation.
Organizers note that a larger grand opening event is currently in the works.
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