Walmart is acquiring a virtual fitting room company to enhance its online apparel division. The Bentonville retailer is purchasing Zeekit, an Israeli company that has developed a dynamic virtual fitting room that uses real-time image processing to map an individual’s…
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Denise Incandela
- AMP NewsBusiness
Walmart Going High Fashion with Clothing Designer Collaboration
by Tyler Haleby Tyler HaleWalmart is going high fashion with its latest partnership. The Bentonville retailer has hired fashion designer Brandon Maxwell to serve as the creative director for its new exclusive fashion lines, Free Assembly and Scoop. Part of Walmart’s private brand apparel…
Walmart is partnering with a e-commerce company in a bid to enter the fashion resale market. Walmart announced a new partnership with ThredUP in their fashion department on May 27. ThredUP is currently the largest online consignment and thrift store,…