Spotlight on Black-Owned Businesses
Little Rock Laundry LLC, a family-owned and generational commercial laundry service, has a unique story of entrepreneurship. Owner Verena K. Peoples’ mother was given the shop in 2002 by a local doctor. After running the business for more than a decade, Peoples was handed the reins.
“She gave it to me so I could continue the legacy if I wanted to, so I did. I took the business on in 2015, and I’ve been running it ever since,” Peoples said. “Since 2015, we’ve substantially grown the business. COVID-19 slowed us down, but we are picking up the pace once again.”
Little Rock Laundry provides services for the health care and hospitality industries, the military and serves other commercial needs. A few notable clients include the Little Rock Air Force Base, Conway Medical and the Arkansas State Veterans Home at Fayetteville.
“The journey has been long, but I have a lot of mentors who have helped me along the way,” Peoples said.
Throughout the years, Peoples learned there are many behind-the-scenes factors that make a business successful. Seminars, connections and work with the Arkansas office of the U.S. Small Business Administration helped Peoples on her journey as an entrepreneur, she said.
Peoples recently was accepted into the Minority Business Empowerment Fund (MBEF) program, a business assistance program for minority entrepreneurs. Meanwhile, Peoples continues to develop and grow her business for one reason: her customers.
“We care about our customers. We’re not just a wash-and-fold laundry shop. We actually care about the material, how we handle the material and how we wash. My team and I value what we do,” Peoples said. “We are a family-owned and operated, minority woman-owned business, and we care about our customers.”