2022 AMP Influencer: Bill Jones
CEO, Sissy’s Log Cabin
Who or what has been a source of inspiration for you?
My mother, Sissy Jones, is a huge inspiration for our entire family. Her hard work and dedication to building the Sissy’s brand and her deep love for our customers and communities will always inspire me. Working with my mother in Pine Bluff in a 900-square-foot log cabin made me realize anyone can be successful with hard work and dedication. Through her, I learned to keep doing the best you can, and treat others right, and success will catch up with you.
What’s your “go-to” first thing in the morning?
Each morning, I glance at my wife and realize how blessed I am. I kiss her good morning and praise God for my wonderful family.
Do you have a favorite quote?
My motto when helping our customers is, “The customer is always right.” My favorite personal quote that I remind myself of often is, “The more inconvenienced we are, the more convenient it is for our customer.”
What’s an alternate path you might have taken if things had played out differently?
I think I would have gone into subdivision development. I love moving dirt and have built two subdivisions during my free time, but I soon realized my place was in the jewelry business, although I loved them both.
In your experience, what’s the secret to inspiring others to action?
When your associates see that you are willing to work as hard as they do, it inspires them. Our quest is not just to sell jewelry, but to build a legacy of being the best jewelry store in the United States. People love to be involved in something that is bigger than themselves. They will work harder to succeed when it really means something. We all do the best we possibly can. Always remember, “The answer is yes, what is your question?”