Amanda Propst
Senior Marketing Manager, Sam’s Club
Amanda Propst recently joined Sam’s Club as a senior marketing manager. With a background of 12 years rooted in marketing technology and artificial intelligence at Arkansas-based tech firms Acxiom and Inuvo, where she built the corporate marketing department from the ground up to support new strategic acquisition of the company to shift focus of the business from publishing to programmatic media. Propst brings her experience in martech and data science to the Sam’s Customer Relationship Management team, helping to create personalized brand and performance strategies. She has knowledge and expetise in several different fields, including marketing, advertising, artificial intelligence, advertising technology, data, analytics, creativity, innovation and transformation. A University of Arkansas at Little Rock alumna, Propst brings her professional expertise in marketing to causes to which she has personal connections: Calvary Baptist Church, Ronald McDonald House, and supporting enrichment and STEM programs at her children’s schools.